PwC has launched its Digital Experience Centre (DEC) in Bengaluru. This experience centre provides a unique ecosystem combining the best of industry knowledge, experience in business transformation and creative imagination fuelled by people with diverse skill sets. The DEC enables rapid and scalable prototyping which can be tested and deployed to clients within a few days versus the standard industry norm of few months, thereby bringing in efficiency in terms of time, investment and opportunity cost.
Ashootosh Chand, Partner - Digital Change, PwC India, said, "Digital technologies are impacting industries and businesses alike, with disruption becoming a norm. Enterprises are looking for solutions that will maximize their business value, help them identify missed opportunities and enhance their marketing efforts with direct impact on their goals. The DEC is aimed at providing clients with a periscope to look beyond the current trends and prepare for the future in a more informed environment."
PwC's Digital Accelerator, DEC brings digital transformation from strategy and innovation through to execution by:
- Helping organizations innovate, identify and move into whitespaces
- Maximizing business value by developing and executing result-oriented strategies
- Creating superior user experiences by understanding and empathizing with their needs
- Providing technology solutions that are scalable and reliable
- Analyzing, benchmarking and developing realistic future roadmap
- Optimizing marketing channels and identifying new growth opportunities for clients
