Ricoh India expands its "Harmonize with the Environment" Programme

To take the printing solutions to reach new dimensions in the fast-emerging Laser Printer market in India, Ricoh India has made announcement regarding its mega expansion plans through IT Delaer/Reseller channel with SP 200 series. In addition, it has unveiled six new models of Laser Printers and A4 MFPs: the SP 200, SP 200N, SP 200SU, SP 202SN, SP 203SF and SP 203SFN.  

These New SP 200 series range are set to provide printing solutions offering in the Indian market high product quality equipped with Genuine Toner refill programme. These products are designed for SMEs/SMBs keeping in mind their reduced effect on the environment. SP 200 series features print speed of 22 pages per minute, with the duty cycle of 20,000 pages per month.

Manoj Kumar, Sr. Vice-President & CFO, Ricoh India, said, “In addition to our existing 1,600 channel partners, we now plan to expand our channel presence to over 200 top cities by appointing over 3,000 Printer Partners and System Integrators this fiscal year.  Further, Ricoh also plans to launch Ricoh brand stores in major metros and eStore for internet-savvy consumers.”

Kiran Pai, COO Laser Printer Business Unit, Ricoh, said, “With Ricoh’s wide range of product lines and launch of new series of Laser Printers at the entry-level segment with revolutionary genuine refill programme, we are confident that our channel partners will be able to rapidly expand their business opportunities and increase their customer base.”

The entry-level segment of the expansion plans includes covering 80% of the total Laser Printer market in India. Ricoh entry level has a fleet of 11 models of SP 100 and SP 200 series with Genuine Toner refill programme that would redefine the Printing Solution offers to the users and fuel the Ricoh major expansion plans.

SP 200 series is available in both USB and network models.