Securonix strives to provide its partners with 360-degree support in all aspects

Tom Cheeran
Director Channel Sales - India & SAARC, Securonix

“We are constantly co-innovating, co-investing, and collaborating with our partners to provide them with additional resources and benefits. We aim to make it as simple as possible for our partners to provide solutions, implement them, and manage customers.” 

The significance of a partner program cannot be stressed enough, as the right program can provide you with the necessary foothold in the market. It is literally a make or break situation if you don’t have the right partner strategy. Especially in the case of cybersecurity. It is very important to develop your service offerings with flexible options and custom content that is beneficial for both the partners and mutual customers. By combining the substantial industry and domain expertise that partners possess along with a good understanding of the product, companies can deliver real value to customers. It is literally a make or break situation if you don’t have the right partner strategy. Especially in the case of cybersecurity. As enterprises are moving to the cloud, they are looking for dynamic, flexible, and predictive security tools on a single platform. Customers are demanding highly scalable and cost-effective solutions to suit their business needs.

Securonix has over the last 12 months onboarded more than 50 new partners and 200+ customers from 12+ additional countries through its various partner programs, in addition to its existing partners. Globally, 50 to 60 percent of Securonix business comes through MSSPs or resellers and it wants to reach a stage where about 80-90 percent of its business comes through channel partners as it is difficult to have feet on the street for a company of such scale.

Securonix strives to provide its partners with 360-degree support in all aspects, from improved threat detection via UEBA to a fully managed SaaS platform that allows them to build and deploy analytics while also supporting data masking and GDPR privacy requirements. Through custom training programs and extensive professional service resource support, Securonix ensures that its partners have a thorough understanding of its products and can effectively guide their customers. By developing products that are fast, agile, scalable, insightful, regulatory compliant, and collaborative, the company assists partners in addressing complex customer challenges.

Any partnership program that Securonix designs essentially has the Partner First ideology, Flexible and customized offerings, Rewards & Benefits and an Easy onboarding process.