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Tata Elxsi inaugurates new global design studio

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Intending to strengthen its presence, Tata Elxsi has announced the launch of its new design studio in central London.  The London design studio will help the company enhance its global footprint, access and serve new markets and broaden its talent base.

Madhukar Dev, Managing Director, Tata Elxsi, said, “Products and services of the future will be driven by technology, and design has a key role in simplifying and enhancing the experience for users. Tata Elxsi is uniquely positioned with its technology and design capabilities to help clients deliver irresistible products and experiences. We are pleased to launch our new design studio in Central London, which is the hub for design. This studio will bring us closer to our customers in the UK and Europe market.”

Nick Talbot, Global Design Head, Tata Elxsi, said, “This studio will help us better understand and address local consumer preferences and needs through design, and serve our customers more efficiently.”

The London design studio will leverage local design talent and serve customers in the UK, central Europe and Scandinavia. It will also enable access to new customers, apart from enhancing relationships and project execution with existing customers.