TCS sponsors BMW Berlin Marathon

Tata Consultancy Services (TCS) has entered into an agreement with Sport-Club Charlottenburg e.V. (SCC) to become the “Official Main Sponsor of the BMW Berlin Marathon” (2012-2014) and will also serve as the marathon's Information technology partner, providing technologies to improve the experience of the sport.

The appointment is said to take TCS’s partnerships to four of the world’s top 5 marathons-Boston, Chicago, New York City and now Berlin.  The company also continues global efforts to promote wellness and community development through sports.

N. Chandrasekaran, CEO & MD, TCS said, “We are constantly looking at ways to promote wellness and a sense of belonging in the communities we operate in. Given the core position that Germany holds in our global operations, we are pleased to support the marathon in Berlin as part of our larger commitment to the community.”