Zoom Video Communications will unveil major developments to its platform that evolve the future of communications, at Zoomtopia 2020. The two-day virtual conference opens with CEO Eric S. Yuan presenting the vision for the company, followed by CPO Oded Gal delivering the product keynote.
Yuan says, “Zoom is for you, our courageous, hardworking, and creative community of users, and so is Zoomtopia. We have been working hard to create a world-class, value-filled virtual event. We have also been planning, preparing, and delivering on the promise of Zoom to best serve you. One thing we’ve learned in this challenging time is that remote work does work. The future will bring a hybrid of the best of in-person and virtual communications. The announcements we make today at Zoomtopia demonstrate that Zoom is built for this moment and beyond. We have the platform to support what the world needs - today, tomorrow, and well into the future.”
Among the most significant developments to the Zoom platform:
OnZoom: A one-stop platform for Zoom users to create and host free, paid, and fundraising events. Hosts can grow their businesses, expand their reach into new audiences, and give back through native donation integration. Zoom users can discover these events and sign up for new experiences with additional functionality like gifting tickets and an attendee dashboard to keep tabs on favorite events and brands. Available starting today as a public beta for US users to attend events from SMBs and flagship content partners like WW (formerly Weight Watchers) at OnZoom.com.
New End-to-end encryption (E2EE) offering: This optional feature will be generally available in technical preview to free and paid Zoom users by the end of October. It can be enabled at the account, group, and user level, and, depending on how the account admin sets up the feature, can be toggled on and off by the host on a by-meeting basis. When enabled, Zoom’s E2EE ensures that communication between meeting participants using Zoom applications is encrypted using cryptographic keys stored only in the devices of those participants. With E2EE, no third party - including Zoom - is provided with access to the meeting’s private keys.
Customizable SDK: Zoom is adding new enhancements to its SDKs, enabling developers and companies to enrich their own custom video-based applications with Zoom’s platform, available now on Android, iOS, and web. Developers can take advantage of a customizable UI and session control, making it easier for them to bring high-quality video, audio, and instant chat to their applications.
Zapps: Zapps enable developers to create apps that power workflows before, during, and after the meeting. Zoom has brought first and third-party developed apps into the meeting experience for real-time adoption. Zapps are designed to give developers a fast and flexible web view canvas to create apps, viral distribution, and IT deployment and manageability. Over 35 launch partners joined Zoom - their demo videos are available at zoom.us/zapps.
Unified communications platform enhancements: Zoom has developed new functionalities for its core unified communications platform.
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