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Asus India Looking at Marketing Performance Beyond Traditional Measures
PARAMJEET SINGH MEHTA Product and Marketing Head Consumer and Gaming Business ASUS India Evolving Marketing Strategy for the AI Era Our marketing…
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Beyond the Threat: Sophos' Outcome-Led Marketing Strategy
MEHUL THAKKAR Sr. Manager Marketing India & SAARC Sophos Evolving Marketing Strategy for the AI Era Our marketing strategy is evolving from broad…
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From Technology to Outcomes: A Customer-Centric Marketing Strategy
LAKSHMI VIKRAM Marketing & Communications MEITA (Middle East India, Turkey & Africa) Alcatel-Lucent Evolving Marketing Strategy for the AI Era At…
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From Backup to AI Trust: Veeam’s New Marketing Vision
KUSHAGRA SHARMA Director and Head of Marketing India and SAARC Veeam Software Evolving Marketing Strategy for the AI Era At Veeam, our evolution…
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From Linear Journeys to Intelligent Engagement: SAS’s Marketing Evolution
KUNAL AMAN Director- Marketing & Communications Middle East, Turkiye Africa & India SAS Evolving Marketing Strategy for the AI Era Marketing toda…
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Druva Positions AI Resilience as the Next Frontier of Enterprise Data Protection
JACQUELINE FRANKISH International Senior Marketing Director Field Channel & Alliances Druva Evolving Marketing Strategy for the AI Era Our market…
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Blackstraw Shifts from Broad Campaigns to Trust- and Insight-Led Marketing
HEMENDHIRA MURALIDHARAN Vice President- Marketing Blackstraw Evolving Marketing Strategy for the AI Era Marketing today is all about trust and re…
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Xvantage Powering Partner Growth
ANKESH KUMAR Chief Marketing Officer, Ingram Micro India Evolving Marketing Strategy for the AI Era The fundamentals of marketing have not change…
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Driving Marketing Through Data, AI and Customer Insight
ANIMESH ROLA Head of Marketing Iris Global Services Evolving Marketing Strategy for the AI Era Marketing has evolved significantly from being a s…
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CP PLUS Leverages Data and AI to Drive More Relevant Customer Engagement
ADITYA KHEMKA Managing Director CP PLUS Evolving Marketing Strategy for the AI Era The role of marketing is changing as rapidly as the technology…
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Cloud Computing7
GoTo and Nexthink Deepen Collaboration with LogMeIn Rescue and Nexthink Infinity Integration
GoTo and Nexthink announced the next phase of their partnership to streamline how enterprises, Global System Integrators (GSIs), and value-added…
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Investments18
BQP receives investment from IBM Ventures
BQP announced a strategic investment from IBM Ventures, the venture capital arm of IBM. The investment brings BQP's total funding to $8M and fund…
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Software10
Ai+ Smartphone rolls out NxtQuantum OS v1.1 with stronger privacy controls
The latest operating system update focuses on strengthening data sovereignty, application-level privacy and transparency, giving Ai+ Smartphone u…
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Breaking News13
JioPC now available to users on any internet network
Jio Platforms has expanded JioPC beyond its broadband ecosystem, allowing consumers with a stable internet connection to access cloud-based compu…
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Breaking News13
Flipkart enters India’s fast-growing micro-drama market
The e-commerce platform is looking to turn short-form entertainment into a new engagement and monetisation channel, as rising viewer interest cre…
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Cloud Computing9
Genesys Unveils New Innovations to Advance Genesys Cloud as an Agentic CX Platform
Today at Xperience, Genesys introduced new capabilities to modernise how businesses serve consumers by maintaining context and coordinating their…
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Breaking News8
New Apple CEO teases ‘phenomenal’ launch in first memo to employees
John Ternus has begun his tenure as Apple CEO with a message focused on continuity, innovation and the company’s next product cycle, while…
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