Meta CEO Mark Zuckerberg is reportedly working to build a prediction market mobile app. The executive reportedly assembled a small team to build a mobile app that may start as a game-like market prediction platform. The app may allow users to predict events—such as sports, elections, entertainment, or technology—and earn points, rankings, badges, or rewards instead of winning or losing real money. However, the company may plan to introduce monetary betting in the future.
The report highlighted that the app is internally called “Arena” and is intended to work as a standalone app with its own identity. Meta may leverage its user base across Facebook, Instagram, WhatsApp, and Messenger to promote and attract users to the app.
The Arena app is currently a high priority and will be built largely based on emerging social behaviours.
However, this is not the first time Meta has experimented with a prediction app, back in 2020, the company launched Forecast, a crowdsourced prediction market app where users predicted real‑world events. However, it was shut down in 2022 after failing to gain meaningful traction.
Meta is also reported to be working on another standalone app called Meta Photos. It is said that the app would use artificial intelligence (AI) to create or generate new types of media content, such as images, visual effects, and other AI-generated content.
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