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It’s Time to Co-Build, Co-Sell, Co-Govern, and Grow Together in a DPDP-Ready India

will define the next wave of growth. The theme of the 15th Eastern India IT Fair, ‘Alliances for Growth in a DPDP-Ready

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It’s Time to Co-Build, Co-Sell, Co-Govern, and Grow Together in a DPDP-Ready India

DR. DEEPAK KUMAR SAHU EDITOR-IN-CHIEF, VARINDIA

 

“The technology industry is entering a phase where collaboration, trust and shared responsibility will define the next wave of growth. The theme of the 15th Eastern India IT Fair, ‘Alliances for Growth in a DPDP-Ready India’, reflects this shift. It is time for OEMs, distributors, technology partners, VARs, system integrators, cybersecurity companies, cloud providers and enterprises to come together. We must Co-Build by combining technology and expertise, Co-Sell by leveraging our collective strengths and reach, and Co-Govern by taking shared responsibility for data privacy, cybersecurity, consent, AI governance and compliance. The DPDP framework should not be viewed only as a compliance requirement; it also creates a significant opportunity for India’s technology channel. Partners that can help customers discover and protect data, manage consent, strengthen security, detect breaches and demonstrate compliance can become strategic advisors. At the same time, the AI revolution is opening an opportunity that goes far beyond selling AI products. Enterprises will increasingly need partners who can connect and orchestrate AI models, infrastructure, data, privacy, security, cost, sovereignty and resilience. As deepfakes and AI-generated fraud create new digital trust challenges, the technology channel has an important role to play in helping enterprises build secure, responsible and resilient AI environments. The real opportunity lies in selecting the right intelligence for the right workload, at the right cost, with the right security and governance. Our message is simple: build alliances, create trust, share opportunities and grow together.”