B2B partnerships key to Kaspersky’s expansion plans in India

PL SUBRAMANIAN (SUBBU)
HEAD OF CHANNEL FOR INDIA, KASPERSKY

“A channel-driven company, Kaspersky’s cybersecurity products and services are available to the enterprise segment through our technology alliance partner in India. We have developed key B2B channel partnerships in the country to expand our presence in the country and offer Kaspersky security solutions to the enterprise segment.

EXPANDING REACH THROUGH STRATEGIC PARTNERSHIPS

We recently appointed Technobind, a value-added technology services company, as our B2B, technology alliance partner in India. This strategic partnership marks a significant step in further extending Kaspersky’s reach and footprint within India’s B2B sector. They offer our comprehensive business security solutions to SMBs and Enterprise customers alike and help them navigate the ever-changing threat landscape. We also have Savex Technologies to bring a full business solution portfolio to the Indian market. They help to strengthen Kaspersky's B2B, Managed Services Provider (MSP) business in the market. Kaspersky is able to offer value-added solutions and products to Savex Technologies' channel partners, further assisting them in delivering Kaspersky services to their customers.

We have also engaged and secured partnership with the country’s leading system integrators (CSIs), as well as global system integrators (GSIs), on high-priority critical projects. And, now that Kaspersky is in the GEM (Government, Enterprise, and Mid-Market) segment, we are well-positioned to engage in large-scale government opportunities. Kaspersky is increasing its focus on India as we see a growing need for enterprise-level cyber threat intelligence services, keeping in perspective technologies like GenAI and Cloud Repatriation. We look for technology solution providers with a proven track record of offering security solutions in the enterprise space."