It is gold rush for Belkin’s channel partners as Belkin India has announced yet another palatable channel scheme “Go for Gold” to ensure faster penetration of Belkin products in markets across India.
Stretched over a quarter, this scheme makes every month a winning month. It is a simple value-based scheme wherein a partner can win up to 100 gms of gold and is exclusively designed to bootstrap aggressive channel engagement with the Belkin brand. The Go for Gold scheme offers Silver and 24 carat Gold coins for each Belkin product, including structured cabling solutions sold by resellers, from 1st April to 30th June, 2010.
Commenting on the announcement, Mohit Anand, Managing Director, Belkin India & Subcontinent, said, “Belkin has always been channel-focussed and such schemes have always aided us in motivating our channel partners. ‘Go for Gold’ is meant to ensure an improved bottom line to our partner’s business.”
This scheme is also believed to benefit smaller resellers and partners in upcountry locations as they have to reach smaller targets and shall be rewarded for their efforts and business done for Belkin.
