Channel Transformation Conclave 2025 MARRIOTT, CHENNAI, 17TH SEP 2025

VARINDIA’s pivotal Channel Transformation Conclave in Chennai brought together industry leaders, Microsoft, Redington, and partners to explore the future of digital transformation. Dr. Deepak Kumar Sahu, Editor-in-Chief of VARINDIA, emphasized, “Partners must embrace innovation, AI, and Windows 11 to drive growth and address evolving customer needs. Reinvention is essential as traditional revenue streams no longer suffice. Together, we’ll unlock new opportunities and shape the next wave of transformation.” These needs are driving demand for next-gen PCs with enhanced security and performance. Windows 11, with its modern design and hardware integration, boosts innovation and ecosystem growth.

REDINGTON EMPOWERS PARTNERS AS WINDOWS 10 NEARS END OF SUPPORT

BIJU S,
GENERAL MANAGER, REDINGTON LIMITED

“Redington’s journey from Rs.1 crore in 1993 to Rs.1 lakh crore today has only been possible because of our partners and vendor ecosystem. With a strong global presence and a diverse portfolio spanning IT, cloud, mobility, solar, and logistics, we remain a 100% channel-driven organization. Our focus on AI, cybersecurity, hybrid cloud, and sustainability continues to drive consistent growth. As Windows 10 support nears its end on October 14, our long-standing partnership with Microsoft presents a major opportunity for partners to lead secure, profitable digital transformation.”
 

NOW IS THE TIME TO LEAD WITH WINDOWS 11 AND COPILOT- POWERED SECURITY

RAJESH SHARMA,
PRODUCT SPECIALIST - COMMERCIAL MASTER TRAINER, MICROSOFT

“With Windows 10 support ending on October 14, the transition to Windows 11 Pro is more than an upgrade—it’s a strategic move. Windows 11 offers built-in Copilot AI for enhanced productivity, enterprise-grade security, and seamless compatibility with existing apps. It helps reduce security incidents by 62% and aligns with global regulations like GDPR and India’s DPDP Act. This is a critical moment for organizations to modernize their infrastructure and for partners to lead the way in driving secure, AI-powered digital transformation.”

PANEL DISCUSSION

Windows 11: Empowering Partner Growth and AI-Driven Innovation

The panel discussion “Windows 11 Boosts Partner Growth,” moderated by Dr. Deepak Kumar Sahu, featured industry leaders sharing insights on Windows 11’s impact. Panelists included Biju S, GM, Redington Ltd; S. Karthikeyan, MD, Bloom Electronics; G. Sathya Narayanan, Proprietor, SGS Electronics & Enterprises; and Lokeswaran Kannan, Director, Eorbitor Technologies. They discussed advanced security, AI-powered Copilot, and new opportunities driving partner growth and digital transformation in India.

Unlocking Growth, Productivity, and Transformation

Mr. Biju stressed that Windows 11 makes robust hardware and advanced security features mandatory, unlike Windows 10. With India’s PC penetration still under 20%, he sees massive growth potential, noting the current refresh pipeline is unprecedented in 25 years. He praised Copilot for enhancing productivity, summarizing tasks, and saving time. Emphasizing Redington’s evolution from distributor to solutions provider, he urged partners to act as trusted advisors, calling Windows 11 “a great opportunity.”

PC Refresh Cycle Boosts Partner Potential

Mr. Karthikeyan highlighted India’s upcoming 25 million PC refresh cycle, driven by demand for premium models and doubled average selling prices. He emphasized the significant market opportunity for partners nationwide. His company shifted focus to commercial business, achieving 30–40% year-on-year growth. He acknowledged cybercrime risks in hybrid work but praised partner upskilling efforts. He stressed that Windows 11 offers partners a vital chance to double their business by adapting effectively.
 

Windows 11 Drives Equal Partner Opportunities

Mr. Lokeswaran emphasized that the Windows 10 to 11 transformation offers equal opportunities to all partners, regardless of size or expertise. He highlighted Copilot’s cost-control and feature- rich benefits, stressing security’s pivotal role in this upgrade. E-orbitor focuses on services, anticipating more revenue from solutions than hardware sales. He urged partners to be consultants, not just box- sellers, viewing this shift as a major opportunity comparable to the Y2K transformation.

Copilot Drives Secure Windows 11 Future

Mr. Sathya Narayanan underscored Windows 11’s AI-powered Copilot and enhanced security features like TPM for 64-bit architecture, calling it a market game-changer and competitor to ChatGPT. He emphasized Copilot’s ability to significantly reduce work hours by efficiently processing data. He sees Windows 11 driving industry transformation with strong security but stressed Microsoft must continually update to defend against evolving cyber threats.