Comviva has launched Hola!, a one stop shop application to access social networking sites as well as popular web feeds via the mobile phone. This application will democratize social networking through mobile phones especially the avid networkers in the emerging markets.
Hola! is powered by Comviva's WebAxn, a cloud-based or network-based mobile application platform that enables service providers to develop and deploy applications and services on mass market handsets. Hola! is a standards-based solution that enables rapid and cost-efficient development, testing, deployment, management, distribution and marketing of a wide range of client, SMS & USSD based mobile applications.
Arun Tanksali, Head, Mobile Lifestyle Solutions, Comviva, said, "Given the viral nature of networking and messaging applications, there exists strong latent demand for an available, easy to use networking and communication service that extends access to popular networking apps across the entire mobile subscriber base. Operators in emerging markets need to act now to garner consumer mindshare, if they are to become a central player in the market for mobile social networking services."
