QlikTech has announced that En Masse Entertainment, a player-driven publisher focused on delivering fun and innovative online games including the MMO, TERA, has deployed QlikView to help maintain its competitive advantage in the hyper-competitive online gaming world. Â QlikView helps En Masse by empowering over 25% of its employees to ask and answer essential questions and better support the agile business decision-making process.
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Jon Tuite, Business Intelligence Analyst, En Masse Entertainment said, “In order to thrive in a very competitive market, we needed a solution that could transform our mountains of data, in a timely manner for useful analysis that could give us greater insights for strategic actions. By having the ability to segment and analyze groups of individuals based on certain dimensions of data in just a few clicks, we gain a wide array of insights about who is doing what within our systems.”
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Jeff Boehm, VP, Global Product Marketing, QlikTech said, “QlikView’s high functionality, ease of use, and interactive dashboard environment gives accessibility to En Masse to help users make more informed and timely business decisions. This is a great example of how QlikView’s purpose built apps can improve decision making in all areas of a company, when put in the hands of the business users who know the implications of their data discoveries best.”
