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Norton explores Mobile Trends in Indian Market

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Norton has unveiled the details of the mobile survey conducted by them showcasing the trends and insights from the Indian market.

 

With the increase in smartphone usage, consumers are increasingly using their mobile devices for personal activities such as shopping and social networking, professional activities such as accessing work emails and data.

 

The Norton Cybercrime Report 2012 reveals that the Indians rely heavily on their mobile devices, with 68% considering themselves to be addicted and 43% sharing that they would save their mobile devices from  fire. Businesses, too, are embracing mobility, with 7 in 10 Indian respondents to the Symantec State of Mobility Survey 2013 perceiving the benefits of mobility as equal to or outweighing the risks.

 

However, in order to leverage the benefits of mobile devices, get secured networks and retain control over the information and data on their mobile devices, recommendations have been provided by Norton for the users and organizations.

 

According to the tips, users need to protect their mobile devices with unique and strong passwords to prevent valuable information from being stolen. There is an urgent need for installing a mobile security solution and stay updated with the latest versions of security against threats and frauds. Users should avoid open and unsecured internet connections such as public Wi-Fi networks to get secured from online threats.

 

For businesses, the tips include planning of an effective mobile implementation strategy. They should start apps with greatest productivity benefits for employees. They need to be aware of the risks associated with mobility such as information loss.