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PayUPaisa: A new e-Payment Solution in India

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PayU India has launched PayUPaisa which allows individuals or businesses to go online in a matter of few minutes and start collecting online payments. The product is free for sellers and provides beneficial selling tools like a free webstore, free storefront and email invoicing. On the other hand, PayUPaisa has a dispute resolution centre to safeguard buyers and keep their money safe even when they have paid for a product or service.

 

PayUPaisa enables a seller to make a free webstore in few minutes. The seller can upload the logo of his/her store, information regarding the store, contact details etc. User can upload as many product as he wants along with product images. Once user’s through this short process, he can publish his store on web and publicise the URL of his store on social networking platforms and thereby pull in the consumer traffic.

 

“For a country like ours which has a population of over 1.2 billion out of which more than 300 Million have a bank account, and an internet penetration which exceeds 150 million; only fewer than 7 million people actively buying online is a miniscule number. What is even more disappointing is that with over 30 Million SMEs and around 5 Million freelancers in India, fewer than 10,000 people sell online”, quoted Nitin Gupta, Co-founder and CEO at PayU India.