Securonix Elevate Partner Program Ensures Partner

Ajay Biyani
Senior Vice President - APJ, Securonix

“Securonix channel policy is anchored by our global Securonix Elevate Partner Program, which ensures partner profitability and long-term sustainability through a "partner-first" collaborative framework.
We invest in our partners through enablement, technical training, responsiveness, executive engagement, and shared accountability for customer success. Tools, resources, and education partners require are provided to build successful security practices around the Securonix Unified Defense SIEM platform and the ThreatQ Threat Intelligence Platform. We offer world-class training, certifications, sales and technical enablement, joint go-to-market planning, executive sponsorship, and responsive support. The program offers attractive margin protection and lucrative incentive plans, protecting partners’ financial interests and profitability.

A UNIQUELY PARTNER-FRIENDLY PROGRAMME
The Elevate program offers fee-free participation, competitive pricing, margin protection, and incentives designed to support partner profitability. Complimentary sales training helps partners strengthen their cybersecurity expertise and customer engagement. The Securonix Partner Portal serves as the central hub for sales, technical, marketing, and operational resources. It gives partners on-demand access to the latest tools, training, and enablement needed to position, sell, deploy, and support Securonix solutions throughout the customer lifecycle. As part of our Partner-First philosophy, the portal helps accelerate time-to-value, improve partner productivity, and ensure partners have the resources needed to deliver stronger customer outcomes.

CHANNEL STRATEGY FOR 2027
Our 2027 channel strategy is focused on three priorities: moving to a 100% distributor-led model across APAC, expanding into new markets such as Japan, and accelerating growth through a stronger partner ecosystem. The distributor-led model will give partners greater ownership of market development, recruitment, enablement, and demand generation, helping us scale more efficiently across the region. In Japan and other high-potential markets, we will work with local distributors and strategic partners to build market presence and long-term customer trust. We will also continue investing in partner differentiation, particularly across the MSSP ecosystem. Securonix will help partners deliver advanced security analytics, modern SIEM capabilities, and services that address emerging requirements around AI, behavioral analytics, and anomalous activity across users, entities, and AI agents. Success will be measured through partner-led revenue growth, new customer acquisition, market expansion, and the ability of our ecosystem to deliver sustainable customer outcomes.